16 Best B2B Affiliate Programs

A list of the best B2B affiliate programs to help you monetize your business blog or online publication.

Run a business blog and looking for ways to monetize your traffic? Want to provide relevant recommendations for a wide variety of products and services to your business readers?

It is always a challenge for content publishers to strike a balance between offering valuable insights and finding ways to fund the blog so that you can continue doing so.…

How Well Do You Know Your Brand?

Four questions to help you determine how well you know your brand and the impact that your day to day business behaviors can have upon it.

Branding isn’t just for big businesses.  Every business, from Nike to Nick’s Plumbing needs to understand their brand and what it means to the potential customer.

Brand values can be simple: Quality, Innovation, Speed, Trust, Affordability, Uniqueness, Fun, etc.…

Is affiliate marketing right for your business?

By partnering with publishers through an affiliate marketing program, retailers can tap into unique audiences with an online-handshake.

Affiliate marketing has changed dramatically over the years. Gone are the days of a set-it-and-forget-it program where you throw a few banners and – maybe – a coupon or two into the affiliate platform, set a moderate payout for the partners sending traffic, and hope you generate some sales.…

Using Paid Search & Remarketing to Increase Holiday Traffic

As we all know… the Holidays are coming.  And with them brings an onslaught of shoppers for anything and everything from gifts to entertaining to traditional treats as well as those – like me – who tend to mix a bit of “oh, I like that” shopping and indulge on something for  themselves.

With this season also comes a sense of purpose and energy that can only be described as “The Busy Holiday Season”…

8 Website Design Tips To Remember When Launching a New Website

Building and launching your business website can be a daunting task… there is so much to pull together during the website design process, including copy, images, hosting plans, domain names, etc. that sometimes small things fall through the cracks.

Unfortunately, some of those small things can make a big difference in the success of your new website, so it’s important to take a moment before you launch and run through the list of often-forgotten elements that can be addressed quickly.…