Easy Ways to Increase Business Services Company Revenue Through Partnerships

If you run a business that provides an essential service for small businesses, there is an easy way to increase your B2B revenue streams without having to onboard more clients. That way is by referring your clients to other businesses who sell the products and services you do not offer, for a small referral fee.

Years ago, I was selling my home and moving to another city about an hour away.…

B2B Blog Revenue Generating Tips To Help You Make Money

Looking for ways to make money & generate ongoing income from your B2B blog? Check out these six B2B blog revenue generating tips to help you make more money online.

There are three main reasons why most people create a website… to help people, as a creative outlet, and to make money. And those reasons are rarely mutually exclusive.…

Turning Slow Into Grow | Business Downtime Projects That Create Growth

A slow period that results in business downtime can be used to plan future growth opportunities, turning a slow period into a grow period.

As tracked by the National Federation of Independent Businesses, 25% of small business owners are citing poor sales as their #1 concern. This is the highest this figure has been in 22 years.…

To Coupon, or Not To Coupon: That is the question

The difficult decision on whether or not to offer discount coupons is something many retailers face in today’s competitive marketplace.

Although coupons, particularly online and mobile coupons, are a significant part of many consumer’s shopping patterns, they can create issues for the small business owner.

A recent poll of small business owners showed that 56% of businesses used coupons at least occasionally in order to generate new business or retain existing customers.…

The New Cookie Monsters Are Destroying Your Metrics: Forbes

Forbes Communications Council has released an updated state of the tracking pixel, and it’s not looking good for the good old Cookie.

One of the grand advantages of online marketing used to be our ability to measure practically everything. But with stricter privacy controls and ever growing cookie-blocking techniques, we will soon only be left with the crumbs of data compared to what we used to get from browser cookies.…

2018 Business Marketing and Retail Predictions

Valassis, a leader in intelligent media delivery, has shared their 2018 Business Marketing Predictions, including some interesting retail trends that will become predominant in the coming year, such as:

  • The borderless shopping experience
  • Continued growth in big data
  • Emergence of artificial intelligence (AI) across the marketing and retail landscapes.

According to the release “The marketing and retail landscapes experienced immense disruption throughout 2017.”…

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